Posts Tagged ‘Social network’

From Consumer-based to Experience-based to Relationship-based: The Networked Economy

February 9th, 2010
Listen to this Post. Powered by iSpeech.org
A tag cloud with terms related to Web 2.
Image via Wikipedia

Our industrial economy was driven by consumer demand not so many decades ago. But with affluence comes increased competition for top-of-mind awareness and consumers were sold “experience” as the new status symbol. Walking into work with a Starbucks cup in hand became a statement of status for many.

Social conversation evolved from talking about what we bought or owned to what we did, experienced, or enjoyed. Previously we sold steak because it sizzled. Now we sell steak because » More: From Consumer-based to Experience-based to Relationship-based: The Networked Economy

  • Share/Bookmark

Comments

Posted in Critical Thinking, Futurism, Internet, Media, Social Media, Technology

Tags:

6 Ways to Use Twitter as a Listening Device…

February 4th, 2010
Listen to this Post. Powered by iSpeech.org
{{de|Edison Home Phonograph, Suitcase-Modell}}
Image via Wikipedia

The Internet was originally designed to be a military communication tool (Arpanet) and transitioned to becoming as well, a storage device or repository for University researchers. As the world wide web evolved for the rest of us, email became the communication choice du jour and the ’90s witnessed a slew of tools and applications for improving our two way communication and archival needs related to the electronic mail phenomenon. Even text messaging on a mobile phone is a development created to more ubiquitously enable and empower this two way conversation need of us social creatures.

Web 2.0 (Social Web) created new platforms for multi-user (beyond two-way) communication that could be both synchronous and asynchronous. Subscribing-to, befriending, and following status updates on platforms such as Facebook, Myspace, Ning Networks, and the like, have allowed for new spaces of communication to emerge. These new spaces resided in a specific place or page where aggregated communiques could be archived.

Twitter is a unique development that allows for the pure mind-surfing thought feeds provided by the status update feature of former platforms. Rather than providing a new space for interactive communication, Twitter provided a portal for calls to action. Whereas the crowd has been gathering in so many “spaces” (Ning, LinkedIn, etc), Twitter is not space-centered but » More: 6 Ways to Use Twitter as a Listening Device…

  • Share/Bookmark

Comments

Posted in Education, Futurism, Internet, Media, Social Media, Technology, pedagogy

Tags: