Gerd Leonhard makes some great points in three minutes. Mobile driven instant feedback mechanisms may mean your business no longer exists virtually. Are we allowing our customer eco-systems to be fed a balanced diet? Whether you believe in the value of crowd sourced data or not, it can make or break a business.
New models must be adopted that enable the crowd to have more control than is traditionally allowed by old business models. Nevertheless, it’s the open source, creative commons world we are entering. We don’t have a choice. We’re on a collision course. Brace yourselves.